We know the beauty industry needs to make significant strides towards a more sustainable future. We need to do this in every area of the industry, from responsible ingredients that don't deplete our natural reserves, to finding biodegradable formulas that won't harm our soil and waterways.
One of the most obvious areas where we have a lot of room for improvement is packaging: not only do we make a significant amount of products (TerraCycle estimates that 120 billion product units are produced each year), but much of what is produced is individual product . Use plastic. Even if you do your best, a lot of what you throw in the blue trash can will likely still end up in the landfill, as beauty bottles are notoriously difficult to properly recycle. These are many beauty products that will mess up our earth and oceans.
So it's definitely not a great situation. But don't let perfectionism become the enemy of good: just because recycling your empties poses significant challenges doesn't mean you can't actively shop with brands that are doing better overall.
Here are some of our favorites.